{"id":7189,"date":"2025-03-19T11:45:13","date_gmt":"2025-03-19T11:45:13","guid":{"rendered":"https:\/\/www.lcm.at\/blog\/press-release\/science-becomes-you-our-employer-branding-story-at-lt1\/"},"modified":"2025-07-02T06:46:04","modified_gmt":"2025-07-02T06:46:04","slug":"science-becomes-you-our-employer-branding-story-at-lt1","status":"publish","type":"press-release","link":"https:\/\/www.lcm.at\/en\/press-release\/science-becomes-you-our-employer-branding-story-at-lt1\/","title":{"rendered":"Science becomes YOU &#8211; Our employer branding story at LT1"},"content":{"rendered":"\t<div  class=\"section-hero section-overlay\">\n\t\t\t\t\t<div class=\"bg-wrap\">\n\t\t\t\t<img decoding=\"async\" width=\"1440\" height=\"365\" src=\"https:\/\/www.lcm.at\/\/wp-content\/uploads\/2025\/01\/Banner_PR_Karriere.png\" class=\"attachment-thumbnail_1440x365 size-thumbnail_1440x365\" alt=\"\" srcset=\"https:\/\/www.lcm.at\/\/wp-content\/uploads\/2025\/01\/Banner_PR_Karriere.png 1440w, https:\/\/www.lcm.at\/\/wp-content\/uploads\/2025\/01\/Banner_PR_Karriere-300x76.png 300w, https:\/\/www.lcm.at\/\/wp-content\/uploads\/2025\/01\/Banner_PR_Karriere-1024x260.png 1024w, https:\/\/www.lcm.at\/\/wp-content\/uploads\/2025\/01\/Banner_PR_Karriere-768x195.png 768w, https:\/\/www.lcm.at\/\/wp-content\/uploads\/2025\/01\/Banner_PR_Karriere-292x74.png 292w, https:\/\/www.lcm.at\/\/wp-content\/uploads\/2025\/01\/Banner_PR_Karriere-201x51.png 201w, https:\/\/www.lcm.at\/\/wp-content\/uploads\/2025\/01\/Banner_PR_Karriere-35x9.png 35w, https:\/\/www.lcm.at\/\/wp-content\/uploads\/2025\/01\/Banner_PR_Karriere-182x46.png 182w\" sizes=\"(max-width: 1440px) 100vw, 1440px\" \/>\t\t\t<\/div>\n\t\t\t\t\t\t\t<div class=\"container lemontec-lottie-wrapper\">\n\t\t\t\t<div class=\"section-body\">\n\t\t\t\t\t\t\t\t\t\t\t<h1>\n\t\t\t\t\t\t\tScience becomes YOU &#8211; Our employer branding story at LT1\t\t\t\t\t\t\t\t\t\t\t\t\t<\/h1>\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<\/div>\n\t\t\t<\/div>\n\t\t\t<\/div>\n\n<div class=\"wp-block-group\"><div class=\"wp-block-group__inner-container is-layout-constrained wp-block-group-is-layout-constrained\"><div class=\"wp-block-image\">\n<figure class=\"aligncenter size-full\"><img decoding=\"async\" width=\"980\" height=\"586\" src=\"https:\/\/www.lcm.at\/wp-content\/uploads\/2025\/03\/Bild_EB_Videodreh.jpg\" alt=\"Image EB Video shoot\" class=\"wp-image-2997\" srcset=\"https:\/\/www.lcm.at\/\/wp-content\/uploads\/2025\/03\/Bild_EB_Videodreh.jpg 980w, https:\/\/www.lcm.at\/\/wp-content\/uploads\/2025\/03\/Bild_EB_Videodreh-300x179.jpg 300w, https:\/\/www.lcm.at\/\/wp-content\/uploads\/2025\/03\/Bild_EB_Videodreh-768x459.jpg 768w, https:\/\/www.lcm.at\/\/wp-content\/uploads\/2025\/03\/Bild_EB_Videodreh-199x119.jpg 199w, https:\/\/www.lcm.at\/\/wp-content\/uploads\/2025\/03\/Bild_EB_Videodreh-139x83.jpg 139w, https:\/\/www.lcm.at\/\/wp-content\/uploads\/2025\/03\/Bild_EB_Videodreh-92x55.jpg 92w, https:\/\/www.lcm.at\/\/wp-content\/uploads\/2025\/03\/Bild_EB_Videodreh-27x16.jpg 27w, https:\/\/www.lcm.at\/\/wp-content\/uploads\/2025\/03\/Bild_EB_Videodreh-182x109.jpg 182w\" sizes=\"(max-width: 980px) 100vw, 980px\" \/><\/figure>\n<\/div><\/div><\/div>\n\n<div class=\"wp-block-group\"><div class=\"wp-block-group__inner-container is-layout-constrained wp-block-group-is-layout-constrained\">\n<h2 class=\"wp-block-heading\">Employer branding with real added value<\/h2>\n\n\n\n<p>How do you make corporate culture tangible? How do you show what a company stands for &#8211; authentically, innovatively and visibly? <\/p>\n\n\n\n<p><strong>Family friendliness, equal opportunities, innovation<\/strong> and <strong>strong cooperation<\/strong> are more than just buzzwords for us &#8211; they are values we live by. That is why we do not rely on posed advertising images, but on real personalities: Our employees are at the heart of the campaign. <\/p>\n\n\n\n<p>In internal photo shoots, we captured the diversity and innovative strength of our team and translated it into strong imagery &#8211; visible on social media, posters, videos, roll-ups and our careers page.<\/p>\n\n\n\n<p>But it&#8217;s about more than just a visual presence: our employer branding campaign runs through all recruitment and communication channels &#8211; from job advertisements to trade fair appearances and company presentations. In this way, we not only ensure stronger identification within the team, but also make LCM visible as an attractive employer. <\/p>\n<\/div><\/div>\n\n<div class=\"wp-block-group\"><div class=\"wp-block-group__inner-container is-layout-constrained wp-block-group-is-layout-constrained\">\n<h2 class=\"wp-block-heading\">A strong statement on LT1<\/h2>\n\n\n\n<p>With our employer branding campaign &#8220;Science becomes you&#8221;, we have done just that: we have made LCM tangible as an employer &#8211; for potential applicants, our partners and our own team. Now we had the opportunity to present our campaign on LT1! <\/p>\n\n\n\n<p>How important is employer branding for LCM? What values define us as an employer? We talk about this in our LT1 article:  <\/p>\n\n\n\n<ul class=\"wp-block-list is-style-square-blue-icon\">\n<li><a href=\"https:\/\/www.linkedin.com\/in\/johann-hoffelner-402a66a5\/\" target=\"_blank\" rel=\"noopener\">Johann Hoffelner<\/a> (CEO)<\/li>\n\n\n\n<li><a href=\"https:\/\/www.linkedin.com\/in\/manfred-nader-235a47120\/\" target=\"_blank\" rel=\"noopener\">Manfred Nader<\/a> (CSO)<\/li>\n\n\n\n<li><a href=\"https:\/\/www.linkedin.com\/in\/gerda-klammer\/\" target=\"_blank\" rel=\"noopener\">Gerda Klammer<\/a> (Head of HR)<\/li>\n\n\n\n<li><a href=\"https:\/\/www.linkedin.com\/in\/claudia-sakuler\/\" target=\"_blank\" rel=\"noopener\">Claudia Sakuler<\/a> (Head of Communications)<\/li>\n<\/ul>\n<\/div><\/div>\n\n<div class=\"wp-block-group\"><div class=\"wp-block-group__inner-container is-layout-constrained wp-block-group-is-layout-constrained\">\n<p>Take a look at the article here:<\/p>\n\n\n\n<iframe loading=\"lazy\" width=\"854\" height=\"480\" src=\"https:\/\/www.lt1.at\/?action=getembedcode&#038;v=181987\" frameborder=\"0\" allowfullscreen=\"\"><\/iframe>\n<\/div><\/div>\n\n<div class=\"wp-block-group\"><div class=\"wp-block-group__inner-container is-layout-constrained wp-block-group-is-layout-constrained\">\n<h2 class=\"wp-block-heading\">Employer branding that works<\/h2>\n\n\n\n<div class=\"wp-block-columns is-layout-flex wp-container-core-columns-is-layout-28f84493 wp-block-columns-is-layout-flex\">\n<div class=\"wp-block-column is-layout-flow wp-block-column-is-layout-flow\" style=\"flex-basis:33.33%\">\n<figure class=\"wp-block-image size-large\"><img decoding=\"async\" width=\"1024\" height=\"1024\" src=\"https:\/\/www.lcm.at\/wp-content\/uploads\/2025\/03\/Science-becomes-You_Judith-1024x1024.jpg\" alt=\"Science becomes You Judith\" class=\"wp-image-2999\" srcset=\"https:\/\/www.lcm.at\/\/wp-content\/uploads\/2025\/03\/Science-becomes-You_Judith-1024x1024.jpg 1024w, https:\/\/www.lcm.at\/\/wp-content\/uploads\/2025\/03\/Science-becomes-You_Judith-300x300.jpg 300w, https:\/\/www.lcm.at\/\/wp-content\/uploads\/2025\/03\/Science-becomes-You_Judith-150x150.jpg 150w, https:\/\/www.lcm.at\/\/wp-content\/uploads\/2025\/03\/Science-becomes-You_Judith-768x768.jpg 768w, https:\/\/www.lcm.at\/\/wp-content\/uploads\/2025\/03\/Science-becomes-You_Judith-50x50.jpg 50w, https:\/\/www.lcm.at\/\/wp-content\/uploads\/2025\/03\/Science-becomes-You_Judith-119x119.jpg 119w, https:\/\/www.lcm.at\/\/wp-content\/uploads\/2025\/03\/Science-becomes-You_Judith-83x83.jpg 83w, https:\/\/www.lcm.at\/\/wp-content\/uploads\/2025\/03\/Science-becomes-You_Judith-55x55.jpg 55w, https:\/\/www.lcm.at\/\/wp-content\/uploads\/2025\/03\/Science-becomes-You_Judith-229x229.jpg 229w, https:\/\/www.lcm.at\/\/wp-content\/uploads\/2025\/03\/Science-becomes-You_Judith-16x16.jpg 16w, https:\/\/www.lcm.at\/\/wp-content\/uploads\/2025\/03\/Science-becomes-You_Judith-389x389.jpg 389w, https:\/\/www.lcm.at\/\/wp-content\/uploads\/2025\/03\/Science-becomes-You_Judith-182x182.jpg 182w, https:\/\/www.lcm.at\/\/wp-content\/uploads\/2025\/03\/Science-becomes-You_Judith-90x90.jpg 90w, https:\/\/www.lcm.at\/\/wp-content\/uploads\/2025\/03\/Science-becomes-You_Judith-120x120.jpg 120w, https:\/\/www.lcm.at\/\/wp-content\/uploads\/2025\/03\/Science-becomes-You_Judith.jpg 1080w\" sizes=\"(max-width: 1024px) 100vw, 1024px\" \/><\/figure>\n<\/div>\n\n\n\n<div class=\"wp-block-column is-layout-flow wp-block-column-is-layout-flow\" style=\"padding-top:var(--wp--preset--spacing--80);padding-bottom:var(--wp--preset--spacing--80);flex-basis:66.66%\">\n<p><strong>Our campaign shows that real people make the difference.<\/strong><br\/>The many positive responses from the team and from applicants confirm the success of our strategy.<\/p>\n\n\n\n<p>With &#8220;Science becomes you&#8221;, we have set a clear signal for modern employer branding &#8211; and show that science is not only a reality, but also means career, passion, diversity and success.<\/p>\n<\/div>\n<\/div>\n<\/div><\/div>\n\n<p><\/p>\n","protected":false},"excerpt":{"rendered":"<p>Family friendliness, equal opportunities, innovation and strong cooperation are more than just buzzwords for LCM &#8211; they are lived values.  <\/p>\n","protected":false},"featured_media":4957,"template":"","meta":{"_acf_changed":false,"inline_featured_image":false},"class_list":["post-7189","press-release","type-press-release","status-publish","has-post-thumbnail","hentry"],"acf":[],"_links":{"self":[{"href":"https:\/\/www.lcm.at\/en\/wp-json\/wp\/v2\/press-release\/7189","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/www.lcm.at\/en\/wp-json\/wp\/v2\/press-release"}],"about":[{"href":"https:\/\/www.lcm.at\/en\/wp-json\/wp\/v2\/types\/press-release"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/www.lcm.at\/en\/wp-json\/wp\/v2\/media\/4957"}],"wp:attachment":[{"href":"https:\/\/www.lcm.at\/en\/wp-json\/wp\/v2\/media?parent=7189"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}